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Baiyun Branch Trade and Industry, led Baiyun World Leather Trade Centre to establish win-win cooperation mechanism for IPR protection with the LV trademark owners

Recently, in the Baiyun Branch Trade and Industry under the lead, Baiyun World Leather Trade Center and the LV trademark holder Louis Vuitton Malletier (France) talks on intellectual property protection, cooperation and win-win to discuss the establishment of intellectual property protection mechanisms. Baiyun Branch Trade and Industry Secretary Luo Yuanming, Li Ning, deputy director attended the meeting.

General Manager of Baiyun World Leather Trade Centre Liu Haoqing introduces the development and intellectual property protection of the leather market. Liu Haoqing pointed out that over the years, with the help of the district government and the business sector, under the guidance of Zi Yuan Gang Sanyuanli region and the luggage industry has developed rapidly, has become the South China region and the country's largest leather trade business district. Baiyun World Leather Trade Centre as a member of the leather district, attaches great importance to IPR protection, the establishment of anti-counterfeiting team of professionals, merchants selling the infringing counterfeit goods found to stop immediately, punishment and even clean up appearances, and advertise in the market; at the same time, guide businesses registration, operating its own brands, and businesses to participate in exhibition and trade organizations, fairs, to promote their own brands. Turning to the future direction of intellectual property protection, Liu Haoqing said first informed brand protection, guidance, to discuss counterfeiting mode to shared responsibility, mutual respect, seeking a permanent cure a harmonious atmosphere.

Louis Vuitton Malletier VALERIE SONNIER representatives from Paris, France thanked the business sector over the years on the Louis Vuitton brand protection and support, mutual trust and rely entirely agree with, cooperation and win-win way to protect intellectual property rights, the future will strengthen , market management in cooperation with the business sector, provide more material and information to the market management, in addition, we will arrange a training to inform the market and businesses all held by Louis Vuitton Malletier trademark LOGO (logo).

Baiyun Branch Trade and Industry Secretary Luo Yuanming described the business sector in recent years in the fight against infringement and counterfeiting, the protection of intellectual property, the main work. Luoyuan Ming pointed out that the business sector's attitude towards infringements and counterfeiting is "zero tolerance", especially in Sanyuanli leather district, the implementation is very severe "exit" system, once found merchants selling the infringing counterfeit goods, to initiate an immediate investigation of Market management by repaying its appearance, the entire leather district a total of three years repaying more than 300 appearances and selling businesses, the intensity is very large, and now Sanyuanli leather shops district has not seen counterfeit "LV", etc. brand of goods. On the other hand, the business sector is also striving to cultivate independent brands, enhance training and mentoring to guide businesses to standardize their operations, create their own brands, currently in the district has formed a self-restraint, self-management, self-improvement atmosphere. Luoyuan Ming also said that a good way of war and peace, hope all parties to enhance communication, collaboration, consensus, mutual benefit and win-win way to protect intellectual property rights.